HPE

AI Implementation Video Series

Led by Sibling Rivalry in New York, Greg Fisk was brought on as a designimator to help create a series of videos for Hewlett Packard Enterprise (HPE). Each film highlighted how HPE's AI, cloud, and networking technologies come together to deliver intelligent, scalable solutions for a variety of real-world use cases.

Design Direction, Motion Graphics

Video 001

Ryder Cup

The Ryder Cup is powered by more than world-class golf. Behind every moment is a sophisticated technology ecosystem that keeps the tournament running seamlessly. This video showcases how AI, cloud, and networking technologies come together to enhance the experience for fans, players, and organizers alike.

Video 002

Brand Anthom

This video provides a high-level overview of HPE's core technology pillars—Networking, Cloud, and AI. Designed for large-format displays, it was created to energize employees and celebrate the impact of their work. A custom motion graphics package unified a diverse collection of stock footage into a cohesive, engaging visual story that felt distinctly on-brand.

Video 003

SPAR

Since opening its first store in Austria in 1954, SPAR has grown into one of the country's largest retail chains, with more than 1,500 locations. Managing operations at that scale requires an enormous amount of data and technology working behind the scenes. This film highlights how HPE's AI, cloud, and networking solutions help SPAR optimize operations and make smarter business decisions. Shot on location in Austria, the project transformed a highly technical story into an engaging, cinematic visual experience.

Project Credits

Agency Lead

Sibling Rivalry

Greg Fisk's Role

Motion Design and Art Direction*

Directors

Mikon van Gastel
Joe Wright

*This project was the result of a truly collaborative effort involving a large and talented team. While it's not possible to acknowledge everyone individually, I'm sincerely grateful to Sibling Rivalry for bringing together such an exceptional group of creatives and collaborators.

Baselayer

Google I/O

More work